SAN ANTONIO – The tradition of San Antonio Spurs players teaming up with local grocery retailer H-E-B for fun, personality-filled commercials continues this year.

  • 6 commercials to air
  • Includes new players
  • Tony Parker added to Legends Club

To tip off the 2019-20 season, six commercials will roll out in the coming weeks during regular-season games.

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The 30-second spots will showcase a star-studded cast that includes LaMarcus Aldridge, DeMar DeRozan, Rudy Gay, Patty Mills, and the newest addition to the award-winning spots, shooting guard Bryn Forbes.

The cast will also be stacked with current and future hall of famers, including Bruce Bowen, Tim Duncan, Sean Elliott, George Gervin, Manu Ginobili and David Robinson. Together they welcome into the ranks four-time NBA champion Tony Parker.

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“I recently noticed an award on my shelf and realized this was the 15th anniversary of us doing commercials with the Spurs,” said Cory Basso, H-E-B group vice president of Marketing & Advertising. “Every year, the players love making them and the fans love seeing them.”

This year, Spurs players dressed up as pirates, while the Spurs Coyote cooks up something smoky, Ginobili and Bowen fancy some cheesy art by San Antonio artist Rob the Original, and the Legends Club retires to a Texas ranch to grill, ax throw, and do a little goat yoga. The ads will spotlight a collection of H-E-B products.

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The first two commercials will be shown during the television broadcast and inside the AT&T for the season opener against the New York Knicks on Wednesday. The remaining commercials will air in the San Antonio area during upcoming games.

All Spurs commercials can be seen at heb.com/spurs.