BURLINGTON, N.C. — According to the United States Department of Agriculture, the U.S. is the third largest producer of cotton in the world, but it’s also the world’s leading exporter of raw cotton.
However, one Burlington company is working to reclaim the phrase “Made in the USA” with a focus on being environmentally friendly.
What You Need To Know
The USA is the world’s leading exporter of raw cotton
Solid State Clothing in Burlington has committed to using “Carolina cotton” in its products
The company’s president believes this is a step towards more sustainable and ethical clothes
A lot of thought goes into Solid State Clothing’s fairly simple looking tie-dye t-shirts, specifically on how to make them sustainable.
“You know this was locally sourced cotton all made in North and South Carolina,” Courtney Lockemer, the brand manager for Solid State Clothing, said. “We dyed it with plant-based dyes that are nontoxic. Pomegranate rind extract and the green color comes from adding iron.”
When all is said and done, customers can scan the QR code on the shirt and track the entire supply chain.
“There is Andrew Burleson, our cotton farmer. There is Wes Morgan, our ginner. There is Andy Long, our spinner. There is Alex, our knitter. There is Stacey, our finisher. There is William, our cut and sew. There is that guy right there from T.S. Designs,” Eric Henry, the president of T.S. Designs, said.
“We want people to look at clothes as an investment. Not just a spur of the moment thing they wear three or four times and then throw away,” Henry said.
Henry insists there’s no reason to outsource anything. The shirts he makes travel less than 600 miles from where the seeds were planted on a farm to his Burlington warehouse.
“Compare that to a normal imported t-shirt, which is probably domestic cotton because we grow great cotton in this country. You’re looking at a t-shirt that’s probably going to travel 13,000 to 15,000 miles. And you have no idea what’s behind that supply chain. You’ll get that last country of origin where it’s made. It could say China but it could be U.S. cotton. You have no idea,” Henry said.
Henry admits his shirts could be made cheaper in a foreign country but he believes that’s cheating the system. He says this is part of a trend towards more ethical and responsible clothing.
“You’re investing in your local economy. All these people are in the Carolinas, so when you make this investment, you are supporting people that live in your community. 97% to 98% of the clothes we’re wearing are made overseas. That typically benefits the brand but the consumers or the manufacturers don’t participate because they’re made somewhere else. This is all done right here,” Henry said.
“It’s very similar with what happened to the farm to fork movement. People realized the value of connecting with their local farmer and supporting that local farmer and understanding the whole food process. I think people are starting to take that relationship with clothes because we buy a lot of clothes,” Henry said.
In the future, Henry wants to start growing natural dyes, incorporating industrial hemp fiber into cotton yarn and finding ways to prevent clothes from going into landfills.
Henry says because he uses all locally sourced products and labor, his company was able to avoid supply chain issues during the pandemic.