GREENSBORO, N.C. — Strawberry season has begun in North Carolina and farmers are ready to sell their produce after a long year of working on their crops.

What You Need To Know

  • The Kenan's have owned their farm in Greensboro since 1951

  • Farmers are expecting an abundant strawberry crop this year

  • Strawberries cost about $15,000 per acre to harvest

Bernie and James Kenan have been farming together at their farm in Greensboro for over a decade and James Kenan’s family has owned the farm since 1951.

James Kenan says the strawberry crop looks great this year and says the farmers he’s talked to across North Carolina expect it to be an abundant crop that could last until August.

James Kenan explained they are very picky about what strawberries they pick for customers and said if the strawberry is pale red it won’t have any flavor, so they wait to pick them until the entire strawberry is a dark red color.

“We want our customers satisfied and we want them coming back and I don’t think they’re satisfied with what they get in the supermarket otherwise they wouldn’t be here,” James Kenan emphasized.

The couple says strawberries are very expensive to harvest because it costs about $15,000 per acre to harvest and they work on the crop for several months.

The Kenan’s and other farmers across North Carolina are relieved that it’s a good crop this season.