AUSTIN, Texas — SXSW has announced a slew of speakers for the upcoming digital version of the annual conference, and a keynote is none other than Austin’s most celebrated musician and all-around icon, Willie Nelson.

“No individual has had the cultural impact on, or been more synonymous with the creative vibrancy of Austin than Willie Nelson, and we are incredibly honored to have him as a SXSW Online 2021 Keynote,” SXSW Chief Programming Officer Hugh Forrest said. “In addition to dozens of incredible Featured Speakers, today’s announcement also includes more than 200 sessions curated from our global community via PanelPicker, and is a key part of the premium content you can expect from SXSW Online 2021.”

In addition to Nelson, announced featured speakers include Sir Richard Branson, Samantha Bee, Nicholas Britell, Queen Latifah, LL Cool J, The Chainsmokers, Matthew McConaughey, and several others.

SXSW online is scheduled March 16-20, and registration is open now.

The in-person version of SXSW 2020 was canceled last year at the outset of the coronavirus pandemic. There is still no official word yet on in-person events in 2021, but the Austin area remains in a COVID-19 surge.

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