It's been said Picasso used the phrase, "Good artists copy. Great artists steal."
"That's the first selfie I have taken," Luis Munoz said.
If true, entertainment director Luis Munoz made off with the whole enchilada.
"I love tacos so much," Munoz added.
This wall of creativity is a spin-off from the now-famous "I love you so much" wall 70 miles to the north.
"It took on a life of its own," Munoz continued.
Munoz simply thought if Austin can pen an expression for widespread public consumption, surely San Antonio can broaden that idea with -- let's just say -- more taste.
"The message itself has a little bit of satire," Munoz added.
Because this town does love its tacos.
"Who doesn't love tacos?" said Lena Volkova, or the Lady Loki.
Actress Lena Volkiva and a cast of characters do.
"This has become an iconic San Antonio thing. You know the original ‘I love you so much’
in Austin has been an Austin thing, and this has a really nice San Antonio spin to it," Volkova added.
More than stuffing our faces with a San Antonio favorite, the concept's originator says a simple thought can turn an empty wall into a bouquet of joy.
"If you have an idea, just be positive about it, go out there and get it. Because anything, even as silly as this may be cause I really thought it was one of my sillier ideas, but it can make a difference," Munoz added.