Nike and the NFL tapped the Buffalo Bills to participate in their new “Rivalries” program.
Each participating team will wear a unique Rivalries uniform during a home game against a division rival.
Bills officials said that the design of each uniform is inspired by “the history of each market and the aspects of the community that only that team’s city embodies.”
The uniforms will be revealed before the first rivalry game.
The Rivalries’ uniforms will be worn for three years after the introduction.
The Bills are one of eight selected teams, including the Miami Dolphins, New York Jets, New England Patriots, Arizona Cardinals, Los Angeles Rams, Seattle Seahawks and the San Francisco 49ers.
Teams from the AFC South and NFC North will join the Rivalries program in 2026, followed by NFC East and AFC West teams in 2027, and the AFC North and NFC South in 2028.
The Bills’ schedule is set to be released on May 14.