RICHMOND HEIGHTS, Mo. — Entrepreneurs seeking business space at The Boulevard Shopping Center can enter to win three months of free rent. 

Edwards Realty Company announced the return of its Pop Local program, which launched in St. Louis three years ago. The goal is to uplift and promote local entrepreneurship, according to a press release.

The winner will receive up to three months of free rent to a 1,380-square-foot retail storefront and up to $2,000 to make their vision a reality. 

The St. Louis-based apparel brand, Series Six, experienced significant growth after becoming the program’s first winner in 2021. 

The business continued to operate in the storefront at The Boulevard for more than two years before moving to a larger space.

“Pop Local gave us a risk-free way to test out brick-and-mortar and lay down roots in our community,” said Sami Baldridge, owner of Series Six. 

“We are forever grateful for the opportunity. After over two years on The Boulevard, the success we experienced resulted in us outgrowing the space and purchasing our new storefront in South City.”

Applicants have until Monday, July 8, to enter for this year’s program. Small businesses of all kinds are encouraged to apply. 

Finalists will be announced July 30 and the community will have a chance to cast their votes online from July 30 through Aug. 22, according to the press release.

The winner will be announced on Aug. 27 and the new tenant will open their storefront in October.

For more information and to apply, visit the organization’s website.