TEXAS — The Alamo Drafthouse is one of many movie theater chains struggling to makes ends meet during the coronavirus pandemic.
As theaters remain closed to prevent the spread of COVID-19. Alamo Drafthouse co-founder and Executive Chairman Tim League has decided to auction movie posters from his personal collection, a total of nearly 2,000 Mondo limited edition prints.
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The auction is in partnership with eMoviePoster.com and will take place from November 29 to December 13.
"Cinemas across the country are facing extraordinarily financial hardships. We are legally unable to open many of our venues, where we can open capacity is significantly reduced, our product - the supply of blockbuster films - has evaporated, and our debt from accrued rent during closure continues to mount. We are therefore looking for unique ways to stay afloat and survive until normalcy returns,” League said in a statement.
All proceeds will go toward paying Alamo Drafthouse staff and paying debt and expenses accrued during the COVID-19 closures. The webpage eMoviePoster.com has also promised to cut commission to help provide as much help as possible.
“I am personally reaching out to our film-loving communities and asking for assistance. These next four to six months are critical and the proceeds from this auction will help immensely. If you are a Mondo collector, if you have a movie fan in your life who would like something unique under the Christmas tree this year, or if you have never purchased one of our prints before, we invite everyone to explore the incredible history of nearly 15 years of beautiful poster design in this auction," League said.