The City and County of Honolulu’s Office of Economic Revitalization announced the launch of its pilot small business incubator program, called Idea2Biz, and the 20 aspiring entrepreneurs from the Waianae Coast who were selected to take part in the 13-week program.

What You Need To Know

  • Idea2Biz is aimed at turning entrepreneurial ideas into viable businesses through training in entrepreneurship fundamentals, financial planning, marketing, and more

  • The OER encouraged individuals from Oahu’s Waianae Coast to apply to the program and selected 20 participants from more than 100 applicants

The program started Tuesday at the Kalanihoʻokahā Community Learning Center in Nānākuli, where participants will continue to meet weekly until Sept. 13. 

Idea2Biz is aimed at turning entrepreneurial ideas into viable businesses through training in entrepreneurship fundamentals, financial planning, marketing, and more, according to a news release.   

“This program is about investing in local talent and ensuring the next generation of entrepreneurs has the tools to succeed,” said Honolulu Mayor Rick Blangiardi. “By focusing on the Waiʻanae Coast, we’re helping create more economic opportunities for local families by bringing these resources directly into their community.”

The OER encouraged individuals from Oahu’s Waianae Coast to apply to the program and selected participants from more than 100 applicants. Business ideas range from artisanal goods and food products to cultural education and sustainable clothing and apparel. After completing the program, participants will be eligible to receive at least $1,250 in early-stage funding to support their business launch. 

“We’re excited to connect local entrepreneurs with the tools necessary to develop their business ideas and prepare them to take the next steps—whether that’s launching a business, formalizing a side hustle, or growing something that’s already in motion,” said Amy Asselbaye, Executive Director of the Office of Economic Revitalization. 

The Idea2Biz 2025 Cohort: 

  • Atiana Bailey             
  • Haley Enos      
  • Danni Duseigneur  
  • Micki Kauwalu-Key
  • Kat Duran-Higa    
  • Skye Keao    
  • Jairus Aleka      
  • Jeron Sambrano
  • Sabrina Williams            
  • Porshia White       
  • Carryssa Krzyska  
  • Janyce Marcec
  • Clifford Popa            
  • Kari Guellimo   
  • Selena Costa        
  • Leslie Meacham
  • Dora Mae “Kanani” Kama  
  • Mary Taboniar     
  • Shayna Stanley    
  • Leilene Raymond

Idea2Biz partners include the Waianae Economic Development Council, Patsy T. Mink Center for Business & Leadership, XLR8HI, Native Hawaiian Chamber of Commerce, Council for Native Hawaiian Advancement, Hawaii USA Federal Credit Union, and Pakini Loan Fund.