TWC NEWS VIDEO: The Super Bowl is not just the world championship of football, it is also world championship of advertising. But the cost has doubled in last 10 years, now $5 million per 30-second spot. Is it worth it? Barry Wygel sat down with Paul Fahy from overit.com to talk about what worked and what didn't this year.
What Worked and What Didn't? Winners and Losers of 2017 Super Bowl Ads
By Barry Wygel | February 6, 2017 @12:42 PM